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In the mid-seventies, BC Wheelchair Sports initiated an awareness program through wheelchair sports demonstrations. The BC Wheelchair Sports Demonstration Team program was originally designed to inform the public of the abilities of disabled individuals participating in sports. The Demo Team has a broad focus emphasizing safety at work and play, promotion of wheelchair sports, awareness of the abilities of disabled athletes, increasing membership, reverse integration, and providing opportunities for all to participate in sport and recreation. The effect of the Demo Team's message is very positive and has a significant impact on the attitudes and preconceived notions of its audience, particularly young people. In a study done by a Graduate student of the School of Physical Education and Recreation, UBC, she concludes: "...it appears that the British Columbia Wheelchair Sports Demonstration Team Presentation is a valuable instrument in the positive modification of attitudes of junior high school students toward physically disabled persons." For more information about the Demo Team contact: Kevin Bowie BCWSA Program Coordinator 604.333.3524 Email: Kevin@bcwheelchairsports.com |
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